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As Patients Search Your Directory - What is the Consumer Experience?

On-Demand Webinar

Everyone involved in maintaining provider information knows how challenging it can be. When you think about the magnitude of the problem, with 25% of provider data changing annually, the real complexity can be daunting. Yet, poor data can lead to operational inefficiency, problems with revenue collection, and more importantly patient dissatisfaction. Consumerism is on the rise and patients have higher expectations when it comes to digital interaction and access to information. That applies to their healthcare system as well. One of the early touchpoints often is searching for a new provider. A poor provider search experience may lead to revenue loss – both in the form of losing the patient to another healthcare provider as well as the impact of the No Surprises Act.

In this discussion you will get an overview of why managing provider information is such a thorny process for healthcare organizations. You will also hear from IDC Research Director, Mutaz Shegewi how the consumer experience is impacted by their access to that information through a digital front door and what are some of the consequences to having bad information.

Speakers

  • Mutaz Shegewi, Research Director, Worldwide Provider IT Transformation Strategies, IDC Health Insights
  • Lynda Rowe, Senior Advisor, Value-based Markets, InterSystems

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